Hey there,
I’m Joseph.
Are you facing a complex design challenge? You've come to the right place. I cut my design teeth at Capital One, where I tackle real-world problems in the servicing world. From future-proofing customer experiences to crafting the tools our agents use to help, I thrive on a blend of empathy and innovation. This background in the trenches, paired with my love for code, storytelling, and unraveling user mysteries with insatiable curiosity shapes how I approach design: untangling complex servicing hurdles through intuitive solutions, always with an eye on the future.
Brand Development
I helped Flossy Friends, a fictional non-profit educating kids about oral health, develop an engaging brand identity and interactive deliverables such as their fun and engaging mobile application to transform teeth-brushing into a fun and effective routine for children under 12.
Skills showcased:
BRANDING | UI/UX | MOBILE APP | ILLUSTRATION
Brand Development
From captivating branding and a buzz-worthy ad campaign to immersive interactive elements, I crafted the complete brand experience for a fictional tech event, ensuring it resonates with audiences and sparks conversation.
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Skills showcased:
BRANDING | UI/UX | WEBSITE | MOBILE APP | GRAPHIC DESIGN
Before
After
Website Redesign
As part of a school project, Bonnie Garmus' website went from static to dynamic. I crafted a user-friendly platform where readers seamlessly access new works, RSVP to events, and purchase art, strengthening Garmus' brand and fostering deeper audience engagement.
Skills showcased:
BRANDING | UI/UX | INFORMATION ARCHITECTURE | RESPONSIVE WEB
Customer Protection Vision
Capital One's fraud defenses underwent a revolutionary upgrade. I reimagined the agent experience, consolidating tools, optimizing handoffs, and leveraging AI to significantly boost fraud detection and response.
Skills showcased:
VISIONING | UI/UX | WEB APP | USER RESEARCH| USER TESTING